http://shakeoutblog.com/2009/02/11/what-if-the-buyer-is-not-the-user/ Fri, 26 Feb 2010 23:22:41 -0500 http://wordpress.org/?v=2.8.6 hourly 1 http://shakeoutblog.com/2009/02/11/what-if-the-buyer-is-not-the-user/comment-page-1/#comment-3310 damico Fri, 26 Feb 2010 23:22:41 +0000 http://shakeoutblog.com/?p=349#comment-3310 That's a good point - that may be why the idea of looking at things with "the mind of the beginner" comes up so often throughout history. That's also why disciplines like design research have grown in importance and option so much in the last decade(s). That’s a good point – that may be why the idea of looking at things with “the mind of the beginner” comes up so often throughout history. That’s also why disciplines like design research have grown in importance and option so much in the last decade(s).

]]> http://shakeoutblog.com/2009/02/11/what-if-the-buyer-is-not-the-user/comment-page-1/#comment-2761 psycho Sat, 30 Jan 2010 10:14:49 +0000 http://shakeoutblog.com/?p=349#comment-2761 When it comes to simplicity, I think the ultimate analyser is the children. They work very intuitively, so if the kids cant quickly manage to do what they want, it's probably too complex. (yes, adults can adapt better - but that's the point, right? to NOT make people adapt to your product, to make their experience seamless) When it comes to simplicity, I think the ultimate analyser is the children. They work very intuitively, so if the kids cant quickly manage to do what they want, it’s probably too complex. (yes, adults can adapt better – but that’s the point, right? to NOT make people adapt to your product, to make their experience seamless)

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